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In early 2010, the In Sites Consulting has released a study on the result of a market research about Facebook when at that time Facebook has only more than 400 million registered users. Their findings are as follows:
- 50% of their active users or equivalents to (200 million+) log-on to Facebook in any given day
- More than 35 million users update their status each day
- More than 60 million status updates posted each day
- More than 3 billion photos uploaded to the site each month
- More than 5 billion pieces of content such as web links, news stories, blog posts, notes, photo albums, etc. shared each week
- More than 3.5 million events created each month
- More than 3 million active Pages on Facebook
- More than 1.5 million local businesses have active Pages on Facebook
- More than 20 million people become fans of Pages each day
- And pages have created more than 5.3 billion fans
It includes also the average user figures such as:
- Average user has 130 friends on the site
- Average user sends 8 friend requests per month
- Average user spends more than 55 minutes per day on Facebook
- Average user clicks the Like button on 9 pieces of content each month
- Average user writes 25 comments on Facebook content each month
- Average user becomes a fan of 4 Pages each month
- Average user is invited to 3 events per month
- Average user is a member of 13 groups
I can say that the above findings of In Sites Consulting about Facebook were convincing because in the same year, on July 21, 2010 Facebook users have increased drastically to 500 million active users. According to Facebook history records its company figures from the time Facebook was launched on February 4, 2004, after 1,665 days Facebook users have reached to first 100 million users. The following records are as follows:
- On August 26, 2008 after 1,665 days from the date Facebook was launched its users have reached to 100 million
- After 225 days on April 8, 2009 Facebook users increased to 200 million
- After 160 days on September 15, 2009 FB users increased to 300 million
- After 143 days on February 5, 2010 FB users increased to 400 million
- After 166 days on July 21, 2010 FB users increased to 500 million
- After 168 days on January 5, 2011 FB users increased to 600 million
- After 145 days on May 30, 2011 FB users increased to 700 million
- And on September 22, 2011 FB users have increased to 800 million
- And from September 23, 2011 to present FB users are still increasing every day
Now we can say that these are proof that Facebook has the potential to direct more online users than Google every single day. For that we should not ignore Facebook at all for our article sharing activities!
To read my previous article visit Pruelpo Shares: Fly Me to Visit Someone–a Contest Hosted by Nymgo